Projo Offbeat Blog

The Associated Press
A model wears a blanket with sleeves, or a Snuggie, during a show for New York Fashion Week.

The Snuggie wants to get off the couch and walk into the world of mainstream fashion.

That's right. The makers of those sleeved blankets popularized by the ubiquitous infomercials are encouraging their legions to turn off the TV and wear their Snuggies out into the real world.

And why not? Monks, judges and Star Wars nerds have been dressing like this for years. Think of the advantages: One size fits almost all. No need to change when you get into or out of bed. It's easy to hide those extra pounds, not to mention the six-pack of beer. And two can get into the movies for the price of one.

Don't be surprised if Hollywood stars start walking the red carpet in something that resembles the red carpet. And brides could soon walk down the aisle in white sleeveless Snuggies. Think of how much they could save. Snuggies cost $19.95 plus shipping and handling. Wedding dresses can cost thousands. The savings could be put to the honeymoon. Or an open bar.

According to The Associated Press, Snuggie staged a fashion show for New York Fashion Week Tuesday. Fashion models (both human and dog) displayed the latest in Snuggie style, including zebra and leopard prints, tie-dye, camouflage and college logos. Call it Snuggie chic.

Yes, thanks to Snuggie, you can show support for your alma mater while you sleep, shop for groceries or dine at your favorite restaurant.

Even better, parents can do this while publicly embarrassing their children. You can even use the Snuggie to humiliate your pet, since Snuggies are available for dogs, too. How many pet lovers would go for his and its matching Snuggies?

Some might interpret this as the further erosion of formality, a sign that we're losing respect for each other, for ourselves. Men don't wear nice hats and suits to the ballgame anymore. Some people wear sweat pants to the office. Now we're wearing our blankets to the mall. How long will it be before we go to dinner in our boxer shorts? And I'm not talking about dinner at home.

But I think it's a great idea, as long as the brides are willing to invest their savings in open bars.

 Tags  Snuggie

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